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Emirati Expressions

Project Description

The Manarat Al Saadiyat Heritage Center in the Saadiyat Cultural District in Abu Dhabi presented a series called Emirati Expressions. Showcasing newly commissioned artworks by established Emirati artists, “Realizing Your Dreams” was the overall theme.

We created an app to provide the first record of these artists in multimedia form. We translated the content into both English and Arabic to share the history and culture with diverse audiences. Our teams wrote, produced and designed the app to include the history of art in the UAE and explained the creative relationships between the artists over two decades. With three sections of information about each artist, interviews with the curator describing why each artist was selected, and video interviews about the artists’ approaches, processes, and workspaces, the app offers opportunities both for quick learning and deep engagement.